THE BOCH CENTER: Engaging & Converting Ticket Buyers into Donors

May 2, 2017

“The results that we're seeing is an increase in ticket buyers converting into donors and our individual giving program has tripled in the past three years.  Because of our partnership with Blackbaud, Boch Center is now able to increase our donor base and find new prospects easily and quickly!”

—Ashley McGlone, Director of Fundraising, The Boch Center
 

Learn more about using Raiser's Edge NXT with email marketing through Luminate Online to send targeted, strategic campaigns that boost ticket sales.
 

As one of the nation's leading nonprofit performing arts institutions and guardian of the historic Wang and Shubert Theatres, The Boch Center strives to bring arts to the Boston-area community. The Boch Center uses Blackbaud solutions to promote upcoming shows, share its community outreach initiatives, convert ticket buyers into members and donors, and drive its mission forward.

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“As we’re sending out emails every week, we feel confident knowing that we’re speaking to the right people within our database, that we have the most recent ticket buyers already uploaded, and that if we need to send out a comedy event to our comedy list, we know that list is up-to-date in Raiser’s Edge. ”

—Michelle Chapman, Director of Communications & Public Relations, The Boch Center
 

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The average organization is missing out on over $3.7 million in annual fund donors and major gift donors.

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