This session focuses on the foundation of the fundraising pyramid—annual giving. We’ll examine the fundamentals of annual giving strategy with an emphasis on the importance of ask strings and how your Fundraising Essentials or Blackbaud Raiser’s Edge NXT™ scores tie in. You’ll leave with a firm understanding of how to use Next Ask Amount as part of your annual giving program.
NEW IMPACT REPORT:
Target Analytics® Significantly Boosted the Revenue of Houston Zoo's Operations Fund
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The Total Economic Impact of Blackbaud Target Analytics
The Houston Zoo uses Blackbaud Target Analytics predictive modeling, wealth screening and consulting services for their fundraising needs.
Optimizing Fundraising Activity with Advanced Analytics Featuring the Houston Zoo
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The benefits of controlling duplication of constituent records include, at the very least, a cost savings for solicitations and avoiding giving an impression of incompetence to the recipients
A donor segmentation and research tool. Segment your donors, and target the affluential.