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SPEED ART MUSEUM: Delivering Exceptional Experience for Visitors and Employees

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800.443.9441 | solutions@blackbaud.com | www.blackbaud.com 1 CUSTOMER SPOTLIGHT Speed Art Museum Speed Art Museum wanted to deliver on visitors' interests and needs. The Louisville institution partnered with Blackbaud to mine data, refine its programming, and ensure an exceptional experience. Speed Art Museum partners with Blackbaud to deliver exceptional experience for visitors and employees. Speed Art Museum (known as "the Speed" to locals) took a bold step when it closed its doors for a three-year, $60 million expansion. The museum in Louisville, Kentucky, sought not only to refurbish its physical space but to reimagine its mission. When the Speed reopened, its leadership wanted technology to provide visitors with an experience that matched the thoughtful vision behind the physical improvements, explained Database Manager Taylor Marvel Nord. "It's a place for families, a place for inclusive programming, and a place for people to feel safe, to have conversations about really difficult things that we're facing in society now," Nord said. "Blackbaud has been incredibly vital to that change and to opening our doors in a whole new way." The Speed Art Museum is powered by Blackbaud solutions for: ✓ Ticketing and Membership ✓ Fundraising ✓ Analytics ✓ Marketing ✓ Accounting "Not only is Blackbaud the best system to use, but it is the easiest system to use. It's for people of all experience levels, and it's for the person who just wants to do the best they can to help their organization." —Taylor Marvel Nord, Database Manager

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