Many arts and cultural organizations struggle to understand search engine optimization (SEO) and how it fits into their digital strategy. The trouble is that search engines, such as Google® and Bing®, are the first place your prospective visitors, members, and donors turn to when looking for more information on your organization. In our Digital Life Hacks webinar, Mike Snusz, digital guru and Blackbaud principal consultant, discussed the importance of SEO for arts and cultural organizations and offered easy-to-follow tips to improve how your website performs in search rankings. Here are 5 hacks to help get you started.
There are more digital hacks where these came from! Check out the webinar that compliments this tip sheet!
Check out this digital life hacks webinar series >